The Virtu team has worked with the BC Cancer Foundation for many years across multiple projects. In 2021 we were thrilled to take on logistics and A/V at six simultaneous event locations around British Columbia to help them transition the legacy Ride brand into the fundraising renaissance that is the Tour de Cure.
For 2022, we are thrilled to be the production company at the helm of the Tour de Cure event experience!
The BC Tour de Cure is a one-day, multi-course, non-competitive cycling challenge through the countryside, hills, mountains and urban landscape of the Lower Mainland. Riders raise multi-million dollar figures for cutting edge cancer research and care. This year, Virtu will be managing the full event day experience: designing and permitting the 50, 100 and 160 kilometre ride routes, staffing, emceeing, building the epic Start/Finish/Camp and Pit Stop experiences, all A/V and maintaining sponsor-participant interactions.
Join us August 27, 2022 for the BC Cancer Foundation’s Tour de Cure!